Virtual reality is coming to Audi vehicles. On Saturday, the automaker announced it would support Holoride’s in-car VR technology starting this summer. In June, select Audi models with the company’s MIB 3 infotainment system, including the A4, A6, A8, Q5 and e-tron GT, will ship with the necessary software to sync with Holoride-compatible headsets, with the company planning to support the feature first in Germany, the UK and US before making it available in other markets.
At the center of the experience is something Holoride calls “Elastic Content.” When passengers play an interactive video or game, the experience adapts to the car’s movements. So say you’re playing something involving a spacecraft. When the vehicle accelerates, so will the spaceship. In that way, not only is the experience more immersive, but it’s also less likely to lead to motion sickness, according to Holoride.
Holoride spun out of Audi, but the startup’s system is brand-agostic, which means other automakers have the option to support the tech in their vehicle. The software for making Holoride content is open-source as well.
VR technology will be used in Audi car, know how ride experience will change
Audi is going to use VR technology in some of its cars from June this year, which will improve the driving experience of the driver.
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German luxury auto maker Audio has announced the inclusion of VR technology. For this, the company has decided to include the experience of Holoride virtual reality. (Photo Credit: holoride.com)
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The carmaker claims that it will try to make that experience a little more attractive for drivers whose experience becomes boring during long driving. (Photo Credit: audi.in)
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Audi car company will use VR till XR Reality (Extend Reality) technology for this. The Holoride technology was first introduced to the world during CES 2019. (Photo Credit: holoride.com)
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Audi claims that passengers in the back seats will be able to use the VR headset while the car is in motion, which will connect to the vehicle via Bluetooth Low Energy. (Photo Credit: holoride.com)
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The company says that it will introduce the Holoride technology, which will come with the third generation module. The company will introduce this technology with select models, which are Audi A4, A5, A7, A8, e Tron and e Tron GT Quattro. (Photo Credit: audi.in)
